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SME Institute Digital Toolkit
SME Institute Digital Toolkit
We’ve created a digital toolkit to help you promote the SME Institute.

The SME Institute is a one-stop shop for services and resources tailored exclusively to small businesses of all sizes, maturity and sectors.
As a member and partner you get full access to assets that will help you promote the SME Institute to your community.
Overview Package
We have pulled together the who, what, why and how of the SME Institute
Here’s what is included in our overview package:
- Backgrounder: Get to know the SME Institute better!
- Benefit Sheet: Educate your community on how the SME Institute can work for them
- Brand Guidelines: Tip sheet on our logo and brand usage
- FAQ: Have questions? This sheet has answers!
- Terms and Conditions: Details on promotional offers
Promotional Messaging and Creative Assets
We have compiled marketing messaging along with some digital banner ads that highlight our key offerings and discount codes
Lets Get #Social!
Follow both the SME Institute and Canadian Chamber of Commerce on social media as we highlight the work of the SME Institute, its offerings and community of partners, trainers, consultants and SMEs.
Share our stories or create your own by tagging us and using the hashtag
#WeAreSME #SmallBusiness #SmallBiz
Need some inspiration for your feed? Download our social media templates and messaging to use on your own platforms
Social Media Samples

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